IVF Patient Acquisition Model — Jodhpur Dashboard
IVF Patient Acquisition Model Jodhpur | Meta Ads Strategy — Connected Framework Meta Ad → Intent → Lead → Qualification → Paid Consultation → Treatment Opportunity Core Funnel Jodhpur → Patient Segments → Trigger → Intent → Message → Lead → Qualification → Consultation Campaign Architecture Budget & Structure Budget: ₹15,000/month (~₹500/day) Structure: 1 Campaign → 1–2 Ad Sets → 4–8 Creatives Lead Destinations: Instant Form + WhatsApp (dono parallel) Approach: Fragment nahi karna — signal concentrate karna Location & Service Priority Targeting Radius: Jodhpur city + ~15–20km (wide catchment nahi) Primary Service: Fertility & IVF Phase 2 (later): Gynae, Fetal Medicine, High-risk Pregnancy Consultation Type: Paid (Consultation fee ≠ Treatment fee) ...